Clifford Nass

About Clifford Nass

Clifford Nass is the Thomas M. Storke Professor at Stanford University in the Department of Communication. He is author of the forthcoming “The Man Who Lied to His Laptop: What Machines Teach Us About Human Relationships,” published in 2010 as one of two inaugural books in Penguin’s popular science imprint, Current.

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Nieman Reports1

Thinking About Multitasking: It’s What Journalists Need to Do

By Clifford Nass• Features• June 29, 2010

Heavy media multitaskers ‘are often influenced by intervening content. News articles are therefore going to require more recapitulations and reminders to help readers pick up where they left off.’ Read more